Step One / Cleanse / Prep
A daily clean that never feels tight.
A daily cleanse that removes oil, makeup, and residue without stripping the barrier, so skin feels clean without feeling tight. Sulfate-free, pH-balanced, safe for morning and night.
We're shipping to first-wave customers now. Real reviews go up the moment we have signal — week four, six, eight. No curated testimonials, no recruited influencers.
Until then, the 60-day satisfaction refund means the only risk is ours.- Removes oil, makeup, sunscreen, and pore-clogging residue without stripping
- Preserves the moisture barrier the next step needs intact
- Leaves skin clean and hydrated, not tight, so photons transmit cleanly
- Sulfate-free, pH-balanced, safe for daily use morning and night
- A foundation step, not a finishing one. Do this right, everything else works harder.
- Dual surfactant system: Alpha Olefin Sulfonate + Cocamidopropyl Betaine. Plant-derived, mild, biodegradable.
- Panthenol (Vitamin B5): Barrier reinforcement during cleansing. Keeps water retained where SLS cleansers would pull it out.
- Sodium Hyaluronate: Hydration reserve. Binds water into the stratum corneum.
- Organic Aloe Barbadensis Leaf Juice: Soothing, anti-inflammatory demulcent.
- Giant Sea Kelp: Macrocystis Pyrifera extract; trace minerals and polysaccharides.
- Lotus Flower Extract: Flavonoid purifying complex.
- Radish Root Ferment: Leuconostoc-fermented filtrate; natural antimicrobial.
- Glycerin: Universal humectant.
- Organic Green Tea + Pomegranate + Coconut + Jojoba: Antioxidant and lipid support.
- Pink Grapefruit Peel Oil: Trace natural scent. No synthetic fragrance.
AM and PM:
- Wet face with lukewarm water
- One to two pumps into palms; emulsify
- Massage onto face for 30–60 seconds
- Rinse thoroughly with lukewarm water
- Pat, don't rub, and follow with Refresh Mist, then your serum
For heavy makeup or sunscreen: double cleanse. First pass on dry skin to break down residue, rinse, then second pass on damp skin.
Cleansing is the most overlooked step in a red light routine. The light needs a clean surface to reach the cells underneath — makeup, sunscreen, and oil residue scatter the panel's light before it gets there.
Purity leaves skin clean enough to let the light through and hydrated enough to keep the barrier intact for whatever serum comes next. Clean, not stripped.
Built on a dual surfactant.
The difference between a cleanser that works and one that wrecks your barrier comes down to the surfactants. Most drugstore cleansers rely on SLS or SLES — fast and cheap, but they strip your skin's surface and leave it too tight to absorb anything. Purity pairs plant-derived Alpha Olefin Sulfonate with coconut-derived Cocamidopropyl Betaine. Together they cleanse thoroughly without removing the lipids the barrier needs.
A plant-derived mild anionic (AOS) paired with a coconut-derived amphoteric (CAPB). AOS is biodegradable and far gentler than SLS/SLES; CAPB neutralizes the harshness and contributes lather. Together they cleanse to the level a daily cleanser needs without stripping the lipid layer the barrier depends on.
The full formula.
Six further actives, barrier support, hydration, gentle calming, and natural preservation. Tap any card for role, evidence, and RLT relevance.
Why the cleanser matters.
Most people treat cleansing as a finishing step. For a red light routine, it's the step that decides how much of the session actually reaches your skin. A clean, intact, hydrated barrier is the foundation everything else depends on.
Read the full science →What's not inside.
Every ingredient earns its place. No stripping sulfates, no synthetic fragrance, no obfuscation.
First customers.
We're new. Purity is shipping to its first wave of customers now. When they've used it long enough to tell us what actually changed, we'll publish their results here, good or bad.
No curated testimonials. No paid influencers. No borrowed reviews from other products. What real users say at week two, four, six, that's what goes here.
Until then, the 60-day satisfaction guarantee means the only risk is ours. If Purity doesn't work for you, reply to your order email and we refund within two business days.
The difference is in the barrier.
Product FAQ
Questions about Purity, answered.
If yours isn't here, write to us. We reply within one business day.
Write to the labMorning and night. Purity is formulated for daily use, it cleanses without stripping, so there's no tolerance issue. If you wear makeup or SPF, double-cleanse in the evening: first pass on dry skin to break down residue, rinse, then second pass on damp skin.
Yes. Purity uses plant-derived AOS and coconut-derived CAPB, the two gentlest daily-use surfactants, plus Aloe Vera and Panthenol for barrier support. No sulfates, no synthetic fragrance, pH-balanced to the skin. If you have a history of reactivity, patch test on the inner forearm for 48 hours first.
It matters more than most people realize. Oil, makeup, and sunscreen at the skin's surface scatter the panel's light before it reaches the cells underneath. A cleanse that leaves your skin clean but still hydrated is what every red light session needs.
For standard daily wear, one pass is enough. For heavy makeup or sunscreen, double-cleanse: first pass on dry skin to break down the layer, rinse, second pass on damp skin for the skin itself. Purity is designed to handle both without stripping the barrier.
